Today's links
- Criticizing the everything machine: It slices, it dices, it even makes paperclips!
- Hey look at this: Delights to delectate.
- Object permanence: Parliament v DRM; Colbert's commencement; Counterfeiting x luxury goods; Joule thief; Lean-back media.
- Upcoming appearances: Kansas City, LA, Menlo Park, Toronto, NYC, Edinburgh, South Bend.
- Recent appearances: Where I've been.
- Latest books: You keep readin' em, I'll keep writin' 'em.
- Upcoming books: Like I said, I'll keep writin' 'em.
- Colophon: All the rest.
Criticizing the everything machine (permalink)
"Gish Gallop" is the debating term for an opponent who makes so many claims that "it's impossible to address them in the time available" (it's named for Creationist Duane Gish, who was notorious for this tactic):
https://en.wikipedia.org/wiki/Gish_gallop
I think about the Gish Gallop whenever I'm asked to comment on AI.
Here's a recent example: last week, I had a pre-interview call with a radio producer who wanted me to come on a 13-minute segment to discusses "whether there's a problem with AI governance?"
I asked what the show meant by that: was it whether regulation of AI in commercial or public sector decision-making needed more oversight? Was it that the siting and provisioning of data-centers needed more democratic accountability? Was it that workers deserved more of a say in AI's impact on labor markets? Was it that customers and/or audiences should be able to opt out of AI customer service and AI slop? Was it about whether we needed some kind of system to prevent "runaway AI," in the event that we teach so many words to the word-guessing program that it wakes up, becomes God, and turns us all into paperclips?
"Oh," the producer said, "all of that."
In 13 minutes.
You see the problem, right? The AI industry has made so many claims about its past, present and future that it's almost impossible to have a reasonable critical conversation about it:
https://bsky.app/profile/petermiles.eurosky.social/post/3mnffjqczjs2t
Shortly after I did the radio show, a newspaper editor who'd heard my segment got in touch to ask me if I'd write an 800-word op-ed about the subject, and also, could I address claims that "AI is the next Industrial Revolution?"
In 800 words:
https://www.telegraph.co.uk/news/2026/06/04/ai-is-the-greatest-money-wasting-scheme-humanity-has-ever-i/
I keep finding myself on stages or panels where an AI-struck person says something like, "AI is the next industrial revolution. It will change everything we do. It will let anyone create important works of art. It will cure cancer. It will take us to space. It will solve the climate crisis."
Or sometimes it's an AI critic, but that person's criticism is really more "criti-hype," which is when you accept tech industry hype claims at face value, and then criticize them rather than questioning them:
https://peoples-things.ghost.io/youre-doing-it-wrong-notes-on-criticism-and-technology-hype/
AI criti-hype might ask what we'll do once AI takes all our jobs, or what we'll do when AI replaces the government or teachers or doctors, or what we'll do when AI can bypass our critical faculties and brainwash us or drive us all mad.
What do you say to that? I usually start by talking about whether there's any economic basis for keeping the AI servers running. AI is – by far – the money-losingest venture in human history, and it's practically impossible to overstate just how bad the AI business is. Not only does AI have terrible unit economics, those unit economics are getting worse over time:
https://pluralistic.net/2026/05/26/the-ai-will-continue/#until-morale-improves
AI's happiest customers cite cost-benefit calculations that depend on truly unimaginable subsidies from the AI companies, who are basically selling $100 bills for $5 apiece. It would be pretty amazing if you couldn't find people who'd extol the virtues of this arrangement. But when AI companies try to raise the price of those $100 bills to, say, $20 apiece, those ecstatic customers fly into a rage and start loudly proclaiming that AI is so inefficient that they will lose money on this arrangement:
https://www.msn.com/en-us/money/markets/uber-ceo-says-other-execs-are-lying-about-ai-they-say-it-ll-be-fine-publicly-but-privately-admit-millions-of-jobs-are-gone/ar-AA1Z9QMv
Now, it shouldn't fall to me, a card-carrying member of the Democratic Socialists of America, to point out that capitalist enterprises require profits to be sustainable. You can't keep a business afloat by selling $100 bills for $5, nor for $20. You can't even make a profit selling $100 bills for $100 apiece! For a company to succeed, it needs to take in more than it expends.
AI is a money-furnace, and AI hustlers are clearly on the hunt for a way to force all of us to feed every dime we've got to it. Elon Musk's (now scuttled) gambit to make every pension saver in America bail out Grok (and Twitter, but at a mere $44b, the losses from Twitter are dwarfed by the titanic losses from Grok) was the most ambitious and shameless population-scale bag-holder scheme, but it's not the only one:
https://www.reuters.com/business/finance/sp-global-keeps-fast-entry-proposal-unchanged-spacex-listing-looms-2026-06-04/
So before we ask about the capabilities AI will acquire in the future, we should at least give some consideration to the question of whether anyone will be willing to fund the development of those capabilities, and if so, where the money would come from? Likewise, before we ask whether AI can perform adequately in a job, we should at least consider the possibility that the company that sells that AI tool will be bankrupt in a year or two. When we fight about data-center buildout, we mostly talk about the (considerable) environmental downsides to them – but what about the question of what we will do with these data-centers after their owners go bankrupt, possibly even before they can be provisioned with electricity? How many laser-tag arenas do we actually need?
This is just one example of the questions that you could spend days unpacking, which make many of the other questions about AI a little silly. Like, even if you think there are limitless returns to scale for creating new AI capabilities, which means that if we keep the money-furnace burning it's only a matter of time until it powers a cure for cancer and the end of the climate emergency, how much money do we need to shovel into the furnace before that happens, and where will it come from? There are plenty of cancer researchers who have promising approaches they haven't been able to pursue due to funding shortfalls.
Unless there's some way to estimate how much money we have to give to AI companies before they cure cancer, we should at least consider the possibility that the true sum is "more money than exists now and that will ever exist." We should also consider that whatever benefits to cancer research that AI might deliver could come with a higher price-tag than the promising cancer research we're dropping because we can't find far more modest sums.
Likewise, it may be that the amount of CO2 that AI will generate atmosphere before it "solves climate change" will render Earth permanently unfit for humans, consuming the only habitable planet capable of sustaining human life in the known universe. I mean, I suppose that's one way to "solve" climate change, but it's a pretty drastic solution.
My next book (out later this month) is The Reverse Centaur's Guide to Life After AI. I wrote it because I was frustrated by other people demanding that I talk to them about AI, and then handing me 800 words or 13 minutes to address fifty nebulous, poorly supported claims about AI:
https://us.macmillan.com/books/9780374621568/thereversecentaursguidetolifeafterai/
Shortly after writing it, I turned it into a lecture:
https://pluralistic.net/2025/12/05/pop-that-bubble/#u-washington
Now that I'm about to go out on the road with the book, I find myself frustrated anew by the need to try and pull together a compact way to address the broad, incoherent claims the industry uses to keep its bubble inflated and the money furnaces roaring. The series of essays I've developed here on Pluralistic are part of that effort:
https://pluralistic.net/2026/05/27/unnecessariat/#rubbuts-stole-my-jerb
But it occurred to me that this whole enterprise of making sense of AI needs to be framed in the context of the messiness of AI itself, and AI boosters' overwhelming, promiscuous and disjointed Gish Gallop.
Hey look at this (permalink)
Object permanence (permalink)
#20yrsago UK Parliament report damns DRM, calls for limits https://web.archive.org/web/20060615115510/http://www.openrightsgroup.org/2006/06/05/launch-of-the-apig-report-on-drm/
#20yrsago Colbert’s Knox College commencement speech https://web.archive.org/web/20111228135413/http://departments.knox.edu/newsarchive/news_events/2006/x12547.html
#15yrsago Counterfeiting can be good for luxury goods sales https://web.archive.org/web/20110602061646/http://www.slate.com/id/2294927/
#15yrsago HOWTO make a Joule Thief and get all the power you’ve paid for https://www.instructables.com/Make-a-Joule-Thief/
#15yrsago School suspends student for refusing to remove personal animation from YouTube, threatens other students for petitioning on his behalf https://web.archive.org/web/20110603041200/https://www.theglobeandmail.com/news/national/toronto/student-cites-freedom-of-speech-after-suspension-for-online-videos/article2043954/
#5yrsago Recommendation engines and "lean-back" media https://pluralistic.net/2021/06/05/lean-back/#lean-forward
Upcoming appearances (permalink)
Recent appearances (permalink)
- "Canny Valley": A limited edition collection of the collages I create for Pluralistic, self-published, September 2025 https://pluralistic.net/2025/09/04/illustrious/#chairman-bruce
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"Enshittification: Why Everything Suddenly Got Worse and What to Do About It," Farrar, Straus, Giroux, October 7 2025
https://us.macmillan.com/books/9780374619329/enshittification/
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"Picks and Shovels": a sequel to "Red Team Blues," about the heroic era of the PC, Tor Books (US), Head of Zeus (UK), February 2025 (https://us.macmillan.com/books/9781250865908/picksandshovels).
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"The Bezzle": a sequel to "Red Team Blues," about prison-tech and other grifts, Tor Books (US), Head of Zeus (UK), February 2024 (thebezzle.org).
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"The Lost Cause:" a solarpunk novel of hope in the climate emergency, Tor Books (US), Head of Zeus (UK), November 2023 (http://lost-cause.org).
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"The Internet Con": A nonfiction book about interoperability and Big Tech (Verso) September 2023 (http://seizethemeansofcomputation.org). Signed copies at Book Soup (https://www.booksoup.com/book/9781804291245).
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"Red Team Blues": "A grabby, compulsive thriller that will leave you knowing more about how the world works than you did before." Tor Books http://redteamblues.com.
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"Chokepoint Capitalism: How to Beat Big Tech, Tame Big Content, and Get Artists Paid, with Rebecca Giblin", on how to unrig the markets for creative labor, Beacon Press/Scribe 2022 https://chokepointcapitalism.com
- "The Reverse-Centaur's Guide to AI," a short book about being a better AI critic, Farrar, Straus and Giroux, June 2026 (https://us.macmillan.com/books/9780374621568/thereversecentaursguidetolifeafterai/)
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"Enshittification, Why Everything Suddenly Got Worse and What to Do About It" (the graphic novel), Firstsecond, 2026
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"The Post-American Internet," a geopolitical sequel of sorts to Enshittification, Farrar, Straus and Giroux, 2027
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"Unauthorized Bread": a middle-grades graphic novel adapted from my novella about refugees, toasters and DRM, FirstSecond, April 20, 2027
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"The Memex Method," Farrar, Straus, Giroux, 2027
Today's top sources:
Currently writing: "The Post-American Internet," a sequel to "Enshittification," about the better world the rest of us get to have now that Trump has torched America. Third draft completed. Submitted to editor.
- "The Reverse Centaur's Guide to AI," a short book for Farrar, Straus and Giroux about being an effective AI critic. LEGAL REVIEW AND COPYEDIT COMPLETE.
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"The Post-American Internet," a short book about internet policy in the age of Trumpism. PLANNING.
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A Little Brother short story about DIY insulin PLANNING
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