Phoebe Gates, Bill Gates' youngest daughter, has raised $30 million for the AI shopping app she built in her Stanford dorm room with classmate Sophia Kianni. The app is called Phia and is pitched as a way to simplify price comparison and secondhand shopping. "Its AI-powered search engine -- available as an app and as a browser extension for Chrome and Safari -- pulls listings from more than 40,000 retail and resale sites so users can compare prices, surface real-time deals, and determine whether an item's cost is typical, high or fair," reports the San Francisco Chronicle. The app has reached 750,000 downloads in eight months and is valued at $180 million. From the report: Gates told Elle that when she first floated the idea to her parents, they urged her to keep it as a side project -- advice she followed by enrolling in Stanford's night program after moving to New York and finishing her degree in 2024. "They were like, 'Okay, you can do this as a side thing, but you need to stay in school.' I don't think people would expect that from my family, to be honest," she said.
Her father dropped out of Harvard University in 1975 to launch Microsoft. Kianni even paused her degree temporarily "to learn, as quickly as possible, as much as we could about the industry that we would be operating in," she told Vogue. Bill Gates has not invested in the company, though he has publicly supported its mission.
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