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Pluralistic: How corporate America built a better Roach Motel (07 Sep 2026)


Today's links



A fake Harvard Business Review cover, dated September-October 2026. It features a large Roach Motel under the headline 'THE NEW CUSTOMER RETENTION' with the subhead 'Why acquire customers when you can take hostages?'

How corporate America built a better Roach Motel (permalink)

"If economists wished to study the horse, they wouldn’t go and look at horses. They'd sit in their studies and say to themselves, 'What would I do if I were a horse?'" -Ely Devons

Half a century ago, a group of lavishly financed economists from the University of Chicago (the "neoliberals") convinced governments all over the world to completely upend the way they treated monopolies. Up until then, the purpose of competition enforcement was to reduce corporate power, with the understanding that once a corporation became more powerful than the government, it would be impossible to force it to follow any rules:

https://pluralistic.net/2022/02/20/we-should-not-endure-a-king/

But for the "Chicago Boys," monopolies were evidence of efficiency. When you encounter a company in the wild that has acquired a commanding market share, your first assumption should be that it has taken over its sector by being better than anyone else – you should not assume that the company cheated its way to glory. After all, if a company with a large market share was cheating – say, if it was increasing its profit margins by reducing quality or jacking up prices – then smaller companies would rush into the market to poach its dissatisfied customers.

Thus, all competition enforcement was reduced to an empty syllogism: monopolies are the result of excellence and any less-than-excellent monopolist will have its advantage "competed away." Therefore, any monopolist you encounter in the wild is definitionally not a bad monopolist, otherwise it would already have disappeared.

To quote another economist joke:

Two economists are walking down the street when one notices a $20 bill on the sidewalk. "It's not a real $20 bill," the other declares. "If it were a real $20 bill, someone would have picked it up off the sidewalk already."

Half a century later, our entire economy is dominated by monopolies, duopolies and cartels, who boast of gigantic margins, whose products are palpably worsening at an accelerating clip, and yet there is no sign of the "new market entrants" who should be flooding into the market to "compete away" those amazing margins. It turns out that asking "What would I do if I were a horse?" does not yield a series of accurate predictions about horses.

Things have changed. Today, the University of Chicago's Stigler Center harbors a cluster of influential economists who largely or entirely repudiate the orthodoxy of the Chicago Boys. The Center hosts an annual, rather radical conference on antitrust; runs an excellent heterodox podcast (Capitalisn't); its house organ, Promarket.org, regularly hosts work that torches the received wisdom of High Chicago Neoclassicism; and the school's researchers publish papers that dare to actually "go and look at horses."

A recent horse-looking excursion has yielded some distressing, alarming, and thoroughly documented equine facts. In a new Stigler paper, "Rising Customer Durability, Falling Business Dynamism," UC's Li Azinovic-Yang, Ava E Speros and Christopher R Stewart and Stanford's John D Kepler report on some clever research into how a monopolist could raise prices, lower quality, anger its customers, and still dominate its market:

https://www.chicagobooth.edu/-/media/research/stigler/pdfs/workingpapers/387_customer.pdf

The researchers' hypothesis was that dominant businesses don't maintain their lead by making their customers happy, but by making it harder for those customers to leave. There's good reasons to suspect this. Between 2002 and 2024, the average "customer relationship" (how long a customer continues to purchase from a merchant) has risen from 7.5 years to 11.5 years, a 50% surge in "customer loyalty," far outstripping any measure of customer satisfaction over the same period. This is true across all the largest sectors of the economy: "manufacturing, information, professional services, financial services, and wholesale trade."

How to explain the falling divorce rate between customers and businesses? That's where the researchers got very clever. They realized that when a company seeks permission to acquire another business, it must publish truthful and comprehensive information about how the merger is expected to increase the profits of the new combination. These disclosures are validated by external auditors, boards of directors, and/or audit committees. There are legal repercussions for falsifying them or making material omissions to them, and they are matters of public record.

Crucially, these disclosures must include the business's plans to retain its customers, and its plans to increase the profits from those customers. That's where the researchers struck gold. They amassed a novel data-set of 9,500 acquisitions that disclosed over $1t worth of "customer relationship-related intangibles," more than 20% of all the assets that changed hands.

They supplemented this data by mining earnings calls (also subject to strict penalties for omissions and falsehoods), finding CEOs boasting about "practices that may impede switching or increase customers’ dependence on the firm." Executives bragged about their "contractual restrictions, bundling and ecosystem lock-in, and switching costs."

You can get a sense of these in a short accompanying article by the study's co-author Christopher Stewart:

https://www.promarket.org/2026/09/04/american-companies-expect-their-customers-to-stay-much-longer-that-may-be-making-the-economy-less-competitive/

The article recounts how Sirius XM's execs celebrated the news that an appeals court had struck down the FTC's "Click to Cancel" rule, which required companies to make it as easy to resign from a subscription service as it was to sign up for it. Click to Cancel is a response to increasingly sleazy, increasingly pervasive tactics that make it all but impossible to stop being someone's customer. Trump's FTC walked away from defending the rule, which let the court kill it:

https://pluralistic.net/2025/05/12/greased-slide/#greased-pole

After Click to Cancel died, Sirius XM's C-suite got on a call with their shareholders to project "better outcome(s) as a result of not having that in place." Sirius believed that a rule that made it easy for customers to resign from their monthly subscriptions would hurt its business. Put another way: Sirius believes that its profits come in part from the fact that dissatisfied customers can't figure out how to cancel their service.

Then there's the online insurance company eHealth, whose execs crowed about a new "innovation" that forced senior patients to painstakingly enter a long list of their medications and doctors, but did not give them any way to export that data. The lengthy investment of time in getting set up on eHealth would stop customers from leaving, because they wouldn't want "to repeat all of that information over the phone."

This is also a feature of business-to-business relationships. In 2019, US Silica's execs described how they had launched a program to become embedded in their customers' supply chains, because that "really locks in the business," making it "much more difficult for customers to switch and go to someone else."

That's the first half of the story: an empirical account of how the business world switched from "acquiring customers" to taking hostages.

But the second half of the paper is even more interesting: an empirical investigation into the effects of this customer lock-in. For starters, increased customer retention is "associated with higher gross profit margins": that is, the companies whose customers can't leave squeeze those customers for more profit. What's more, once a company has its customers locked in, it starts to capture a larger share of all the profits in its entire sector: these hostage-takers become so profitable that their profits dwarf the profits of their competitors.

The paper also solves the mystery of the missing market entrants that the neoclassical horse-ponderers insisted would be conjured up to compete away an abusive monopolist's margins. The more locked in the customers of a monopolist are, the fewer companies try to enter that market. This makes sense: who would invest in a new business in a market where none of its potential customers can switch to its new business?

This is the opposite of what the horse-ponderers have insisted upon for 50 years. The more lock-in a company attains, the more profitable it becomes, and the less it has to worry about new competitors coming after those incredible margins. This is obvious to everyone, except the monopolist-funded "social scientists" and the governments they captured.

This is bad news, and not just for those locked-in customers. New businesses are the source of new jobs, and, yup, it turns out that sectors dominated by firms with high lock-in create fewer jobs. Of course, as workers chase fewer jobs, bosses are able to suppress their wages by forcing workers to bid against one another. Once again, the study finds that the sectors with the most lock-in also see declining wages in addition to declining jobs.

These are not the horse-ponderers' "efficient" monopolists. Once a company has its customers locked in, it innovates less – as measured by the number of patents a company is awarded, and by how often those patents are cited in other patents (this second measure helps distinguish companies that file mountains of bullshit patents from companies that actually invent useful things). Naturally, R&D spending also declines in companies with more lock-in.

All of this is entirely compatible with the theory of enshittification. Once a company knows its customers can't leave, it can switch from treating them well to abusing them in order to extract money from them. The same goes for companies whose workers can't leave – because they're bound by noncompete clauses, or because their employer has bought out all their rivals:

https://www.eff.org/deeplinks/2023/04/platforms-decay-lets-put-users-first

It's like the old Lily Tomlin sketches on SNL and Laugh-In, where she played Ernestine the telephone operator narrating satirical ads for AT&T. Those sketches would end with her obviously true catch-phrase: "We don't care. We don't have to. We're the phone company":

https://www.youtube.com/watch?v=CHgUN_95UAw

Decades later, Tomlin's phone company joke is a perfect distillation of modern management philosophy. As a famous NBER working paper showed, when a family business is handed over to a professional manager with an MBA, the company doesn't become more profitable overall; it just finds ways to pay its workers less:

https://www.nber.org/system/files/working_papers/w29874/w29874.pdf

That's why Tim Wu named this "the age of extraction." "Growth" no longer means "making something new that people want" – now it means "finding ways to take a larger share of the pie, even if that makes the pie smaller overall":

https://www.wired.com/story/tim-wu-age-of-extraction/

This is something we can all feel. We experience it in our daily lives, through "shrinkflation" and "junk fees" and a million other gross and petty scams. But it's rare that we actually catch executives explicitly admitting that their job is to find ways to take you hostage and squeeze you.

Historically, those revelations have come from extraordinary circumstances, like when Frontier (the worst ISP in America) went bankrupt and we learned that the company had 1.6 million customers who had no access to competing broadband connections. Frontier carried these hostages on their balance sheet as a special, highly valued asset, since they could be charged more for slower, less reliable service:

https://www.eff.org/deeplinks/2020/04/frontiers-bankruptcy-reveals-cynical-choice-deny-profitable-fiber-millions

In assembling this novel, high-quality data-set, the researchers on this paper have performed an important service, capturing a vast number of sworn confessions of highly paid enshittifiers, and then showing how their hostage-taking wrecked competition, prices, wages, jobs and innovation.


Hey look at this (permalink)



A shelf of leatherbound history books with a gilt-stamped series title, 'The World's Famous Events.'

Object permanence (permalink)

#20yrsago Three-hole punch debut, April 1940 https://web.archive.org/web/20061119140057/https://blog.modernmechanix.com/2006/09/06/three-hole-paper-punch-debut/

#20yrsago New Zealand redefines open source as “code you can’t modify” https://memex.craphound.com/2006/09/07/nobel-prize-sperm-bank-human-tragicomedy-about-eugenics/

#20yrsago MSFT quicker to patch DRM than security vulnerabilities https://www.schneier.com/blog/archives/2006/09/microsoft_and_f.html

#20yrsago Wikipedia’s dumbest arguments https://en.wikipedia.org/wiki/Wikipedia:Lamest_edit_wars

#10yrsago Why the Pirate Party could end up running Iceland https://web.archive.org/web/20211024071400/https://www.newstatesman.com/culture/2016/09/how-internet-pirates-became-political-force-iceland

#10yrsago Sampling bias: how a machine-learning beauty contest awarded nearly all prizes to whites https://web.archive.org/web/20160906154712/https://motherboard.vice.com/read/why-an-ai-judged-beauty-contest-picked-nearly-all-white-winners

#10yrago Warner Bros flags its own website as a piracy portal in copyright takedowns https://torrentfreak.com/warner-bros-flags-website-piracy-portal-160904/

#10yrsago The privacy wars have been a disaster and they’re about to get a LOT worse https://locusmag.com/feature/cory-doctorowthe-privacy-wars-are-about-to-get-a-whole-lot-worse/

#10yrsago Weapons of Math Destruction: invisible, ubiquitous algorithms are ruining millions of lives https://memex.craphound.com/2016/09/06/weapons-of-math-destruction-invisible-ubiquitous-algorithms-are-ruining-millions-of-lives/

#10yrsago Pro-democracy reformers win big in Hong Kong’s elections https://globalvoices.org/2016/09/06/hong-kong-voters-elect-pro-democracy-legislators-to-defend-the-citys-autonomy-from-china/

#1yrago Stock buybacks are stock swindles https://pluralistic.net/2025/09/06/computer-says-huh/#invisible-handcuffs


Upcoming appearances (permalink)

A photo of me onstage, giving a speech, pounding the podium.



A screenshot of me at my desk, doing a livecast.

Recent appearances (permalink)



A grid of my books with Will Stahle covers..

Latest books (permalink)



A cardboard book box with the Macmillan logo.

Upcoming books (permalink)

  • "The Post-American Internet," a geopolitical sequel of sorts to Enshittification, Farrar, Straus and Giroux, 2027

  • "Unauthorized Bread": a middle-grades graphic novel adapted from my novella about refugees, toasters and DRM, FirstSecond, April 20, 2027

  • "Enshittification, Why Everything Suddenly Got Worse and What to Do About It" (the graphic novel), Firstsecond, 2027

  • "The Memex Method," Farrar, Straus, Giroux, 2027



Colophon (permalink)

Today's top sources:

Currently writing:

  • “Once Is Enemy Action,” a science fiction novel about the origins of modern technofascism. Today's words: 574 (7730 total).

  • "The Post-American Internet," a sequel to "Enshittification," about the better world the rest of us get to have now that Trump has torched America. Fourth draft completed. Submitted to editor.

  • A Little Brother short story about DIY insulin PLANNING


This work – excluding any serialized fiction – is licensed under a Creative Commons Attribution 4.0 license. That means you can use it any way you like, including commercially, provided that you attribute it to me, Cory Doctorow, and include a link to pluralistic.net.

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Olieprijzen hoger na aanvallen op olietankers Straat van Hormuz

SINGAPORE (ANP/BLOOMBERG) - De olieprijzen stonden maandag hoger na de Amerikaanse aanvallen op Iraanse olietankers en Iraanse vergeldingsaanvallen op schepen bij de Straat van Hormuz in het weekend. Daarnaast heeft Iran een verboden zone buiten de Straat van Hormuz aangekondigd. Daarmee dreigen de prijzen aan de Nederlandse pomp nog verder op te lopen.

Amerikaanse olie staat nu boven de 92 dollar per vat en Brentolie kost meer dan 97 dollar per vat. Daarmee werd de stijging van vorige week verder doorgezet na het opgelaaide geweld in het Midden-Oosten, waardoor de hoop op een snelle heropening van de Straat van Hormuz voorlopig is vervlogen. De prijs van Brent is dit jaar bijna 60 procent gestegen.

De Verenigde Staten hebben luchtaanvallen gedaan op de Iraanse tankers als vergeldingsacties voor raketaanvallen op Amerikaanse marineschepen. Daarbij zou een tanker vernietigd zijn. Iran claimde vervolgens weer eigen wraakaanvallen op schepen die zijn gelinkt aan de VS en zei spoedig met een verboden zone voor schepen te komen.


Rotterdam - FediMeteo (@rotterdam@nl.fedimeteo.com)

Weer voor de stad Rotterdam Deze bot wordt beheerd door het FediMeteo-project. Voor informatie en contact kunt u de pagina https://fedimeteo.com raadplegen.

Weer voor Rotterdam ☁️ - 07-09-2026 07:15 CEST...

Weer voor Rotterdam ☁️ - 07-09-2026 07:15 CEST

In één oogopslag:
• 19.3°C · Bewolkt ☁️ | Min 19.3°C / Max 26.4°C | Kans op neerslag 4%

Verwachting voor vandaag:
• Min 19.3°C, Max 26.4°C (Bewolkt) ☁️, Kans op neerslag 4%, 🧭 1015.9 hPa ↘️ -0.6 hPa/24h, Windsnelheid: 22.7 km/u (6.3 m/s), richting: ↗ 224°

Uurlijkse voorspelling voor de komende 12 uur:

08:00: 19.5°C (Bewolkt) ☁️, Kans op neerslag 12%, 🧭 1016.5 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 10.4 km/u (2.9 m/s), richting: ↑ 165°
09:00: 20.4°C (Licht bewolkt) 🌤️, Kans op neerslag 9%, 🧭 1016.4 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 10.4 km/u (2.9 m/s), richting: ↑ 161°
10:00: 22.2°C (Gedeeltelijk bewolkt) ⛅, Kans op neerslag 6%, 🧭 1016.5 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 11.2 km/u (3.1 m/s), richting: ↑ 175°
11:00: 24.0°C (Zonnig) ☀️, Kans op neerslag 4%, 🧭 1016.3 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 13.7 km/u (3.8 m/s), richting: ↗ 219°
12:00: 25.1°C (Zonnig) ☀️, Kans op neerslag 3%, 🧭 1015.9 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 9.4 km/u (2.6 m/s), richting: ↗ 221°
13:00: 26.4°C (Zonnig) ☀️, Kans op neerslag 2%, 🧭 1015.7 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 14.4 km/u (4.0 m/s), richting: ↗ 214°
14:00: 26.0°C (Gedeeltelijk bewolkt) ⛅, Kans op neerslag 2%, 🧭 1015.9 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 20.2 km/u (5.6 m/s), richting: → 248°
15:00: 24.8°C (Gedeeltelijk bewolkt) ⛅, Kans op neerslag 1%, 🧭 1016.1 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 19.1 km/u (5.3 m/s), richting: → 252°
16:00: 25.5°C (Zonnig) ☀️, Kans op neerslag 1%, 🧭 1016.1 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 17.3 km/u (4.8 m/s), richting: → 252°
17:00: 24.5°C (Bewolkt) ☁️, 🧭 1016.4 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 19.8 km/u (5.5 m/s), richting: → 254°
18:00: 23.0°C (Bewolkt) ☁️, 🧭 1016.3 hPa ➡️ 0.0 hPa/1h, Windsnelheid: 20.5 km/u (5.7 m/s), richting: → 248°
19:00: 22.0°C (Bewolkt) ☁️, 🧭 1015.7 hPa ↘️ -0.6 hPa/1h, Windsnelheid: 22.7 km/u (6.3 m/s), richting: ↗ 243°

Voorspelling voor de komende dagen:

dinsdag 08 september: Min 15.7°C, Max 19.5°C (Matige regen) 🌧️, Neerslag 11.7 mm, Kans op neerslag 52%, 🧭 1010.9 hPa ↘️ -5.0 hPa/24h, Windsnelheid: 20.9 km/u (5.8 m/s), richting: ↗ 224°
woensdag 09 september: Min 14.8°C, Max 17.8°C (Lichte regen) 🌧️, Neerslag 3.9 mm, Kans op neerslag 43%, 🧭 1010.4 hPa ↘️ -0.5 hPa/24h, Windsnelheid: 20.7 km/u (5.8 m/s), richting: ↘ 293°
donderdag 10 september: Min 12.8°C, Max 19.3°C (Lichte motregen) 🌦️, Neerslag 0.1 mm, Kans op neerslag 10%, 🧭 1018.6 hPa ↗️ +8.2 hPa/24h, Windsnelheid: 7.9 km/u (2.2 m/s), richting: ↗ 240°
vrijdag 11 september: Min 13.7°C, Max 18.5°C (Lichte motregen) 🌦️, Neerslag 1.5 mm, Kans op neerslag 37%, 🧭 1017.2 hPa ↘️ -1.4 hPa/24h, Windsnelheid: 14.8 km/u (4.1 m/s), richting: ↗ 217°
zaterdag 12 september: Min 14.2°C, Max 19.8°C (Bewolkt) ☁️, Kans op neerslag 10%, 🧭 1023.2 hPa ↗️ +6.0 hPa/24h, Windsnelheid: 10.3 km/u (2.9 m/s), richting: → 271°
zondag 13 september: Min 14.8°C, Max 19.4°C (Lichte motregen) 🌦️, Neerslag 2.7 mm, Kans op neerslag 29%, 🧭 1019.0 hPa ↘️ -4.2 hPa/24h, Windsnelheid: 18.1 km/u (5.0 m/s), richting: ↗ 237°

Details:
• 🌡️ Huidige temperatuur (om 07:15): 19.3°C (Bewolkt)
• 🤚 Gevoelstemperatuur: 18.1°C (-1.2°C)
• 💨 Windsnelheid: 9.7 km/u (2.7 m/s), richting: ↑ 176°
• 🌬️ Windstoten: 19.4 km/h (5.4 m/s)
• 💧 Luchtvochtigheid: 56%
• 🧭 Luchtdruk: 1016.5 hPa ➡️ 0.0 hPa/3h
• 👁️ Zichtbaarheid: 27.2 km
• ☀️ UV-index: 0.1
• 🌅 Zonsopgang: 07:03 · 🌇 Zonsondergang: 20:15

Luchtkwaliteit:
• AQI: 42 🟢 (Goed)
• PM2.5: 9.4 μg/m³
• PM10: 13.7 μg/m³

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Found Slide -- Ira Richolson Collection

Thomas Hawk posted a photo:

Found Slide -- Ira Richolson Collection

50eme Festival du Film, Cannes 97

And In My Head There's All These Classic Cars

Thomas Hawk posted a photo:

And In My Head There's All These Classic Cars

Rijnmond - Nieuws

Het laatste nieuws van vandaag over Rotterdam, Feyenoord, het verkeer en het weer in de regio Rijnmond

Vertraging op de A27 door ongeluk met drie voertuigen

Een ongeluk met drie voertuigen zorgt voor een lange file op de A27 tussen Gorinchem en Utrecht. Volgens Rijkswaterstaat is de vertraging rond 7:00 bijna een uur. Het ongeluk gebeurde maandagochtend bij Lexmond.

The Guardian

Latest news, sport, business, comment, analysis and reviews from the Guardian, the world's leading liberal voice

Starwatch: Waning crescent moon gets close to brilliant beacon of Jupiter

The moon will pass less than a degree north of the giant planet and will be on its other side the next morning

Those already out and about at 5am this week will be rewarded with a beautiful waning crescent moon approaching Jupiter, while Mars watches on from a little further away.

The chart shows the view looking east from London at 5am on Tuesday. The waning moon will be easily visible with about 10% of its visible surface illuminated. The brilliant beacon of Jupiter will be close by. The two are drawing together ahead of a conjunction later that day when the moon will pass less than a degree north of the giant planet. For comparison, the moon appears to be about half a degree wide in the sky.

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Israeli ministers keep telling everyone their brutal plans – so why doesn’t the world take them seriously? | Nesrine Malik

Schemes to forcibly remove Palestinians from Gaza are not being promoted by fringe voices. But the international community continues to avert its eyes

The gap between what is being inflicted on Palestinians and the appropriate reaction on the part of the international community has always been vast. But now it yawns so wide that it swallows reality itself. As arms export licences for Israel from states such as Germany surge, talk of harsher measures and sanctions on the part of other European countries remains talk. People continue to be killed in Gaza, Palestinian families remain besieged in the West Bank, and the Israeli political right has been removing all doubt that these violations are intentional, by telling the world of its hopes and plans.

A sample from only the past few days. On Thursday, Israel’s far-right national security minister, Itamar Ben-Gvir, detailed a scheme for the illegal ethnic cleansing of all Palestinians from the Gaza Strip. He also posted an AI-generated video, now deleted, of Palestinian men entering a conveyor belt into detention, emerging emaciated and tearful. Also a few days ago, the defence minister, Israel Katz, stated that the country was “organised and prepared” to expel Palestinians from Gaza “by every way possible”.

Nesrine Malik is a Guardian columnist

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Visa pour l’image: Perpignan festival of photojournalism 2026 – in pictures

A selection of the powerful photojournalism being shown at this year’s Visa pour l’image exhibition in France

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As assisted dying bill returns to Commons, families recall loved ones’ battle to ‘go out on own terms’

Elise Burns and Keith Williams appeared in campaign filmed by Rankin this year – both were denied their wishes, but their relatives are picking up the baton

The feeling, said Sarah Burns of her sister’s last days, is one of overwhelming guilt.

“You feel really guilty, and helpless,” she says. “Because we knew what she wanted. We really did know. But we couldn’t do anything.”

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